With the ever-increasing presence of advertisements in our daily lives, many Facebook users are looking for ways to remove or reduce the number of ads they see on the platform. Advertising has become an essential part of Facebook’s revenue model, and as a result, users frequently encounter ads in their news feed, sidebars, and even in their private messages. However, with the right steps, it is possible to minimize the impact of these ads on your Facebook experience.
Understanding how Facebook ads work is crucial to effectively managing your ad settings and reducing their presence on your feed. Some ads may be targeted towards you based on the data Facebook collects on your interests and online behavior.
Key Takeaways
- Learn about Facebook ads and control your ad settings to reduce their impact on your experience.
- Utilize browser extensions and alternative browsers to block ads on Facebook.
- Adjust privacy settings to protect your data and influence which ads are displayed on your profile.
Understanding Facebook Ads
Facebook Ads are tailored to each user based on their interests, activities, and other personal information. In this section, we will explore some tools and settings that can help you take control of the ads you see on the platform.
Ad Preferences

One way to gain control over the ads you see on Facebook is through the Ad Preferences settings. In this section, you can view and edit your interests, and see which advertisers have permission to show you ads. To access Ad Preferences, click the Settings & Privacy option on the top right corner of your Facebook page, and then select Ads.
By exploring the various options within Ad Preferences, you can:
- See which interests have been identified by Facebook
- Modify or remove these interests
- View a list of advertisers that have your data and are targeting you with ads
- Remove advertisers from the list if you no longer want to see their ads
Ad Topics
Another option for controlling Facebook Ads is by managing Ad Topics. Ad Topics allow you to opt out of specific categories of ads, such as alcohol, parenting, or pets. You can access this feature within the Ad Preferences by clicking on Ad Topics.
In the Ad Topics section, you can:
- Opt out of seeing ads from specific categories
- Browse topics without opting out to gain more control
Personalized Ads
Personalized Ads are ads that are tailored based on your personal information, including your online activities, interests, and likes. By managing your Personalized Ads settings, you can limit the level of personalization applied to the ads you see:
- In Ad Preferences, click on Ad settings.
- Under the Personalized Ads option, you can:
- Allow Facebook to base your ads on personal information such as your profile details and interests
- Choose not to allow any personal information to be used for ad personalization
Keep in mind that turning off Personalized Ads does not mean you will stop seeing Ads on Facebook. However, the ads you see may become less relevant to your interests.
Removing Ads from Your Facebook Feed
In this section, we will discuss two methods to remove ads from your Facebook feed: Hide Ads and Turn Off Advertisers. By using these techniques, you can eliminate unwanted ads and enjoy a cleaner social media experience.
Hide Ads
To hide ads on your Facebook feed, follow these simple steps:
- Locate the ad you want to remove in your Facebook feed.
- Click the three-dot icon in the top-right corner of the ad.
- Select Hide ad from the drop-down menu. This will remove the ad from your feed and Facebook will use your feedback to show you less similar ads in the future.
Turn Off Advertisers
If you want to completely stop certain advertisers from displaying ads on your Facebook feed, you can turn off their ads following these steps:
- Click the three-dot icon in the top-right corner of the ad from the advertiser you want to turn off.
- Select Why am I seeing this ad? from the drop-down menu.
- In the dialog box that appears, click on More Options.
- Select Hide all ads from [advertiser]. This will prevent this specific advertiser from showing ads on your Facebook feed.
Turning off advertisers can help you avoid ads from specific companies or organizations that you do not want to see on your Facebook feed.
Blocking Ads with Browser Extensions
Using a browser extension is one of the most effective ways to block ads on Facebook. These extensions can filter and block ads, as well as prevent trackers from collecting your information. Each browser has its own set of ad blockers specifically designed for its functionality and structure. This section covers various ad blockers available for different browsers.
Ad Blockers for Google Chrome

Google Chrome offers numerous ad blocker extensions that can be easily installed to remove Facebook ads. Two popular options include:
- AdBlock: A widely used ad blocker that effectively removes ads and trackers on Facebook and other websites. Install AdBlock here.
- uBlock Origin: Known for its efficient ad blocking with minimal impact on performance, uBlock Origin offers an open-source solution. Install uBlock Origin here.
Ad Blockers for Microsoft Edge
Microsoft Edge users can benefit from these ad blocker extensions to eliminate ads on Facebook:
- AdBlock Plus (ABP): ABP is a popular ad blocker that works seamlessly on Microsoft Edge to remove ads and protect against tracking. [Install AdBlock Plus here](https://www.microsoft.com/en-us/p/adblock-plus-free-ad-blocker/9nblggh4r 9k3).
- StopAd: A powerful ad blocker for Microsoft Edge, StopAd efficiently removes ads from Facebook and other websites while blocking trackers. Install StopAd here.
Ad Blockers for Safari
Safari users have options for ad blockers that cater specifically to their browser:
- AdGuard: AdGuard is a comprehensive ad-blocking solution for Safari, which blocks ads, trackers, and malware. Install AdGuard here.
- Wipr: Wipr is an efficient ad blocker that removes ads, trackers, and cookies, delivering a cleaner Facebook experience for Safari users. Install Wipr here.
Ad Blockers for Opera
Opera users can choose from a variety of ad blockers specially tailored to their browser:
- AdBlock for Opera: AdBlock is also available for Opera, providing effective ad blocking and tracker prevention on Facebook and other websites. Install AdBlock for Opera here.
- Poper Blocker: Poper Blocker is an Opera-specific ad blocker that removes annoying pop-up ads and overlays on Facebook and other websites. Install Poper Blocker here.
Managing Facebook Ad Settings
Controlling the ads you see on Facebook can help create a better user experience. This section will guide you through updating your ad settings in three sub-sections: Account Settings, Notifications, and Ad Account.
Account Settings
To manage the ads displayed on your Facebook feed, you need to update your Account Settings. Follow these steps:
- Log in to your Facebook account and click the down-arrow at the top right corner.
- Select Settings & Privacy and then click Settings.
- On the left sidebar, click Ads.
- Adjust your ad preferences by selecting the options related to your interests, advertisers, and data.
By updating these preferences, you can have better control over the ads you see on Facebook.
Notifications
Managing your notifications can help you stay informed about your ad activity. To adjust your notification settings for Ads Manager, follow these steps:
- Click the bell icon at the top right corner of your Facebook homepage.
- Click the three-dot icon and select Settings.
- On the left sidebar, click Ads Manager Notifications.
- Customize your notification preferences for email, SMS, and push notifications under the section How You Get Notifications.
This will ensure you receive relevant updates regarding ad activity and performance on your account.
Ad Account
An Ad Account is essential for advertisers to create and manage ads on Facebook. It contains information such as payment methods, spending limits, and user permissions.
To access your Ad Account in Ads Manager:
- Log in to your Facebook account and go to Ads Manager.
- Click the drop-down menu in the top left corner and select your Ad Account.
In the Ad Account, you can manage the following:
- Payment Methods: Add, remove, or update your payment methods under the Billing section.
- Spending Limits: Control your ad spend by setting spending limits for your campaigns.
- User Permissions: Invite, remove, or modify user roles with access to your Ad Account.
If you wish to deactivate your Ad Account, navigate to the Account Settings tab in Ads Manager and click Deactivate Ad Account. Keep in mind that deactivating your Ad Account will also pause any active ads.
Combating Malware and Adware
When navigating through Facebook, users may encounter unwanted ads and potentially malicious content. To ensure a safer browsing experience, it is essential to take precautionary measures to combat malware and adware. This section will focus on the key approaches: Antivirus Software and Removing Unwanted Ads.
Antivirus Software

A robust antivirus software is an essential tool for safeguarding your device against malware threats. These programs not only protect your computer from viruses, but also detect and remove adware that may generate unwanted ads on your Facebook page. Many antivirus software providers offer both free and paid versions, with features such as real-time protection, regular updates, and scanning capabilities.
To choose the right antivirus software, users should consider factors like:
- Ease of use
- Resource consumption
- Compatibility with their operating system
- Update frequency
By regularly updating your antivirus, you can stay ahead of emerging malware threats and keep your Facebook browsing experience free from unwanted ads.
Alternative Browsers that Block Ads
Brave Browser
Brave Browser is a popular browser that focuses on privacy and security by blocking ads and trackers by default. It is based on Chromium, which makes it compatible with most Chrome extensions. The browser’s built-in ad-blocking feature is called Shields, which provides users with the ability to fine-tune their ad-blocking settings. Some key features of Brave Browser include:
- Built-in ad blocking: Brave Browser comes with total adblock capability, which results in faster loading times and improved privacy.
- Privacy-focused: In addition to blocking ads, Brave also protects users against tracking scripts and fingerprinting methods.
- Reward system: Brave offers a unique feature called Brave Rewards, allowing users to earn tokens by viewing privacy-respecting ads and supporting their favorite content creators.
UR Browser
UR Browser is another alternative browser that emphasizes privacy and security. Similar to Brave Browser, UR Browser blocks ads and trackers by default, ensuring a smooth browsing experience. It is also based on Chromium, thereby offering support for most Chrome extensions. Key aspects of the UR Browser include:
- Comprehensive ad-blocking: UR Browser’s built-in ad-blocking feature effectively eliminates ads, improving page load speeds and user privacy.
- Privacy and security: UR Browser provides additional privacy and security features, such as a VPN and an automatic malware scanner.
- Customization: UR Browser allows users to customize their home page, search engine, and VPN location, giving them a more personalized browsing experience.
Deleting Ads from Notifications
First, it is necessary to understand that you cannot completely remove ads from Facebook. The platform relies heavily on advertising revenue, which is crucial for its operations. However, you can take some steps to minimize the impact of ads on your user experience.
To delete an ad from your notifications, follow these steps:
- Open your Facebook app or visit the website on your desktop.
- Click on the notification bell icon located on the top right corner of the page.
- Locate the ad notification that you want to remove.
- Hover your mouse over the notification or press and hold on mobile.
- Click on the three-dot menu that appears next to the notification.
- Select “Hide this notification” or “Turn off notifications about this.”
Additionally, consider providing feedback on the ads that you see. Facebook has implemented a feedback system to help users report intrusive, inappropriate, or irrelevant ads. This feedback will aid the platform in improving its ad targeting, ensuring the ads you receive align better with your preferences.
Frequently Asked Questions
How do I get rid of ads on Facebook app?
To remove ads on the Facebook app, you can tap on the three dots in the top right corner of the ad, and then select “Hide Ad.” This will remove the ad from your feed, and Facebook may use your feedback to improve the relevance of ads shown to you in the future. It’s important to note that you cannot completely remove ads from Facebook, as they are a primary source of revenue for the platform.
Why am I suddenly seeing so many ads on Facebook?
The frequency of ads on Facebook may vary based on your recent activity, interests, and interactions with ads. If you’re experiencing a sudden increase in ads, it could be due to a change in Facebook’s advertising algorithms or an increase in the number of advertisers targeting users with similar interests and demographics.
How can I disable ads on Facebook?
Unfortunately, you can’t completely disable ads on Facebook. However, you can improve the relevance of the ads you see by managing your ad preferences. By customizing your ad preferences, you can control the types of ads you see and the information Facebook uses to deliver those ads.
Can I block ads on Facebook?
Blocking ads on Facebook is not possible within the platform itself. However, you can use third-party ad-blocker extensions or tools for your web browser to block Facebook ads while browsing on a computer. It is important to note that some ad-blockers might have limited functionality on mobile devices or with the Facebook app.